5 Factors that Affect the Demand for a Product

5 Factors that Affect the Demand for a Product The market is a very dynamic place. This means that there is no guarantee that if you are doing well with a product at the moment, then you will always be able to continue enjoying such a good position. One of the major concerns of every business owner is that the...

Top Tips to Expand Business

Top Tips to Expand Business Expanding business is the motive of every worker. The moment you are able to expand your base of operations, it implies that you are automatically able to improve your profits as well. This is because more and more people will actually be buying your products and...

Finding The Right Transportation Factoring Company

Finding The Right Transportation Factoring Company If you own a trucking or transportation company, you’ve likely heard of transportation factoring, the process of selling accounts receivable in the form of unpaid invoices to a factoring company rather than waiting months to get paid. The trucking industry in...

Top 3 Ways to Devise your Marketing Campaign

Top 3 Ways to Devise your Marketing Campaign Putting countless hours of effort and sweat in your business is still not a surety that it will be successful. Business growth is vaguely understood by entrepreneurs whose principal focus is more on how to make the best product instead of marketing it. This is why...

What is Marketing Communications?

What is Marketing Communications? You must have often gone to stage shows where the performers try their best to engage the audience too. This means that they come off the stay and interact with those seated on the other side of the fence. Well, the same goes for marketing communications. The primary...

Things you Need to Know Before Starting a Sole Proprietorship

Things you Need to Know Before Starting a Sole Proprietorship Do you know what is the meaning of a sole proprietorship? In the simplest of terms, it means that you are starting your own business. The catch here is that you do not have a partner or anyone in a legal binding with you to run the company. You are starting this work...

Is Blogging a Total Waste of Your Time?

Is Blogging a Total Waste of Your Time? The answer is a big YES. I don’t mean to mislead you by using this title. Of course, I want it to be interesting, but not misleading in any way. Allow me to discuss in this post the reasons why I think that blogging is not as good or profitable as we all think it is....

How to Leverage the Power of Google+ to Grow Your Business

How to Leverage the Power of Google+ to Grow Your Business 359+ million Google+ active users exist today, that’s more than the 200 million Twitter users online! Source: – GlobalWebIndex Social media is used not only as personal social platform; it is also extensively used by businesses to network and connect with their...