Putting countless hours of effort and sweat in your business is still not a surety that it will be successful. Business growth is vaguely understood by entrepreneurs whose principal focus is more on how to make the best product instead of marketing it. This is why...
You must have often gone to stage shows where the performers try their best to engage the audience too. This means that they come off the stay and interact with those seated on the other side of the fence. Well, the same goes for marketing communications. The primary...
Do you know what is the meaning of a sole proprietorship? In the simplest of terms, it means that you are starting your own business. The catch here is that you do not have a partner or anyone in a legal binding with you to run the company. You are starting this work...
The answer is a big YES. I don’t mean to mislead you by using this title. Of course, I want it to be interesting, but not misleading in any way. Allow me to discuss in this post the reasons why I think that blogging is not as good or profitable as we all think it is....
359+ million Google+ active users exist today, that’s more than the 200 million Twitter users online! Source: – GlobalWebIndex Social media is used not only as personal social platform; it is also extensively used by businesses to network and connect with their...
Financial stability is very important to small businesses. The right insurance protects your business, makes it more attractive to potential investors, and also raises its customer profile. Insurance is important, but the right insurance provider is even more...
As an employer, it is strictly necessary for your success that your employees give their hundred percent into work. For that not only do you have to keep them positive and feeling secure in their jobs, you have to constantly challenge them to push their own limits by...
Are you a college student with an entrepreneurial spirit? Do you have a business idea that you just know is going to take off? Is the money required to launch it all you’re missing? If so, don’t worry. Even if you’re flat broke, you can secure the money you need to...
There is research that states that about 80 percent of CEOs of big and medium businesses believe that they are indeed delivering high quality products and services for their customers. But, what is actually surprising is that only about 8 percent of their customers...
In the digital age, it has become crucial for all companies to build a seal of trust amongst their customers in order to increase sales. The current generation of consumers is very particular about the quality and authenticity of the product. It is important,...
